Sales & Marketing Representation & Management
Providing practical support for businesses to fulfil a sales and marketing need or function, Paje has extensive experience in running Sales & Marketing projects and specialists that can support your business with expertise, knowledge and activity that delivers results on a day to day, weekly or monthly basis. Services we offer include:
- Complete sales & marketing management solution
- Product and venue launches
- Interim sales team cover
- Face to face customer appointments to represent your business
- Agency sales blitzes
- Marketing campaigns
- Social media management
Ready to talk?
If you think that the Paje team could help your business to thrive, then please get in touch.
Having not had an Agency Sales Manager in the Conference and Events side of the business for over 5 years, Alton Towers were looking to remind event agencies of their flexible and creative events space.
We put together a Telesales Campaign running 2 days per week with a team to proactively call alongside an interim Agency Sales Manager, one day per week, to run for an initial contract of 3 months. Due to the success of the campaign, this was further extended for another 6 months until it was decided that Alton Towers would recruit a full time person for this role.
Having contacted over 400 agencies we booked and represented Alton Towers at over 45 agency appointments, as well as passing on enquiries for site inspections and stayovers at the venue. We continued to develop strong relationships with all the agents throughout this project and handed a priority contact list back over to Alton Towers for the team to look after.
We also gave the Events Team support by;
- Offering advice on appropriate marketing opportunities
- Assisting with exhibition set up and covering the stand at industry events
- Mentoring the team
- Assisting with competitor’s analysis
The whole project generated in excess of £500K worth of enquiries directly through our team that we were able to pass on to our client. Including those agents who enquired directly with the venue, the team at Alton Towers reported more than a 14% increase in enquiries from the previous year.